Copper Canary – Grand Opening
Brief
Launch Copper Canary’s grand opening in Meridian, Idaho, creating awareness and hype during the industry’s slow season.
Solution
Plan and launch a grand opening week of 3 events, securing vendors and media coverage of each, launch paid awareness campaigns through both owned and partnership media, and produce creative materials in both digital and print to achieve brand recognition locally.
Services
Honey Badger Creative took a full-scale approach, combining our web development, Business Start Up, print and design, media buying, video production, scriptwriting, event management, and campaign management services.
About Copper Canary Fine Jewelry Boutique
Copper Canary Fine Jewelry Boutique is a family owned business boasting 5 generations of jewelers (soon to be 6!). They specialize in antique engagement rings as well as reimagining or restoring old and heirloom pieces. Copper Canary also has a fine selection of modern jewelry, accepts trade and exchanges, and carries ethically-sourced fine accessories. They are located at 2590 N. Eagle Road in Meridian, Idaho.
The Results
